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In summer 2017, I assumed responsibility for my library's institutional repository (IR). Content from the College of Fine Arts (Schools of Music, Art, and Theatre and Dance) had, to that point, been less present in the IR than content from other colleges. With goals of increasing visibility for CFA activities and scholarship and providing a stable digital home for its content, I worked with stakeholders in the library and in CFA to develop new IR collections of programs, newsletters, and student and faculty work. This presentation provides attendees with ideas about identifying performing arts content for an IR, stakeholder talking points, workflows for creating and managing the collections, and assessing the success of the initiative by considering usage statistics and stakeholder satisfaction.