Date of Award


Document Type

Thesis and Dissertation

Degree Name

Master of Arts (MA)


School of Communication

First Advisor

Peter Smudde


Violence in the City of Rockford, Illinois and surrounding cities has made the Rockford Police Department’s communication vitally important for shaping the future of the community. The primary objective of this project was to gain a greater understanding of how the local police department utilizes one particular communication channel: social media. While some research examining law enforcement’s use of social media exists, this study is unique as it specifically applies Fisher’s (1984) narrative paradigm and key concepts related to public relations functions including relationship building. The analysis revealed that the department does utilize some narrative concepts, but could certainly reevaluate their use of social media to enhance their communication with the community.


Imported from ProQuest Fray_ilstu_0092N_11045.pdf

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